Summer and lemonade just go together. That sweet and tart
mixture poured into a tall ice filled glass tastes like frozen sunshine. It’s thirst
quenching on a sultry day, when you don’t want to do anything more than watch
the sweat build on the glass and then run down the side in small rivulets. When
I was a kid, there was nothing like fresh lemonade from a neighborhood stand on
such a day.
I had a very successful lemonade stand when I was eight or
nine. From it I learned the basics of business. As an adult, I have worked for
small businesses and for corporations. I found that everything I needed to know
about the basics of business I had learned from running that lemonade stand.
For the last twelve years I have had the pleasure of sharing
these basic concepts with Rutherford County, Tennessee middle school students
through the State Farm Summer Business Camp. The eleven to fourteen year-olds
who participated took everything they learned during the camp and created
imaginary businesses far beyond a simple lemonade stand.
These kids, in just two weeks out of their summer, created
full-scale business plans for everything from a “simple” coffee shop to a
complex manufacturing plant. The goal of the program is to teach financial and
economic literacy, but the students end up receiving many life lessons as well.
This is because camp participants learn how to connect classroom curriculum to
real world activities. When asked by a school administrator if they preferred
the camp or school, participants said that they worked a whole lot harder
during the camp, but they preferred it to school. The campers added that they
learned more from the camp because it was hands-on and it challenged them to
work through problems and to think in different ways.
While I was coordinating the Business Camp, I had many calls
and emails from teachers, colleges, and chambers of commerce wanting to know
how they could recreate what we did. My goal, through this blog, is to share
information with others about how to do just that. How to teach economics to
kids beginning at a young age. I will share games, activities and exercises
that can be used at home or in the classroom. I will share what I learned from
a lot of wonderful business people in Rutherford County who passed their
knowledge on to these kids. I will share Internet resources. And I might even
share some pretty tasty lemonade recipes.
So stay tuned to learn what lies beyond the lemonade stand.
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